Warwick International Hotels Extends Representation Agreement with Utell® Hotels & Resorts
Hotel Group Renews Agreement after Receiving a nearly 100% Increase in Revenue
DALLAS (April 10, 2007) — Warwick International Hotels has renewed its agreement with Utell Hotels & Resorts, a service of Pegasus Solutions. Warwick International Hotels’ decision to renew with Utell was based on the nearly 100 percent sales increase Warwick has experienced since first signing with Utell.
In addition to representation services, Warwick International Hotels has signed on with Pegasus to continue using the NetBooker® Internet booking engine and Pegasus’ voice services. NetBooker enables Warwick International Hotels to grow its online business through its Web site, www.warwickhotels.com, and the hotel group accumulates 40 percent of its revenue through the booking engine.
Since 2003, Warwick International Hotels has seen a 65 percent increase in its reservations as a result of Utell services. Warwick International Hotels are some of the highest grossing revenue hotels on the Utell private label with the Warwick New York as one of the top revenue producing hotels for more than two years.
“Warwick International Hotels has had a long, successful relationship with Utell,” said G. Paul LeBlanc, Vice President of Sales and Marketing, Warwick International Hotels. “We have enjoyed tremendous growth as a direct result of the cooperation with Pegasus and are confident we will reach an additional 30 percent increase in reservations volume in 2007.”
More than 30 of Warwick’s 40 plus international hotels have full representation exclusively through Utell. Recently added members include the Warwick Melrose Hotel Dallas, Warwick Ibah Luxury Villas & Spa in Bali, Saturnia & International Hotel in Venice, Central Plaza in Zurich and the New Hotel of Marseille.
“Assisting an established brand such as Warwick International Hotels with sales, marketing, revenue and distribution initiatives is a highly-rewarding experience,” said Peter Fitzgerald, President of Utell Hotels & Resorts. “Warwick International Hotels is an excellent example of the success that can be achieved by taking advantage of the multiple opportunities the Utell service offers hoteliers. We look forward to our continued collaboration with Warwick to help grow their business even more in the coming years.”
Pegasus’ Private Label Utell Hotels & Resorts service provides hotel groups like Warwick International Hotels availability on the four major GDSs and on more than 1,000 Web sites around the world. The service provides a central reservation system, customized strategic and tactical marketing programs, representation through Pegasus’ network of call centers, promotion to travel agents through Pegasus’ sales force, preferred supplier status through nearly 200 leading travel agencies worldwide plus revenue, yield and channel management guidance from dedicated account directors.
About Warwick International Hotels
Warwick International Hotels was launched in 1980 with the purchase of The Warwick New York, a hotel originally built for William Randolph Hearst. Recently celebrating 25 years of hospitality excellence, the company now includes more than 40 prestigious hotels and resorts worldwide located in city center and resort destinations in the United States, Europe, Asia, the South Pacific, and Africa. Further detail can be found at www.warwickhotels.com.
About Pegasus
Dallas-based Pegasus Solutions, Inc. is a global leader in providing technology and services to hotels and travel distributors. Founded in 1989, Pegasus’ customers include a majority of the world’s travel agencies and more than 78,000 hotel properties around the globe. Pegasus’ services include central reservation systems, electronic distribution services, commission processing and payment services, and marketing representation services, including the consumer Web site, www.hotelbook.com. The company’s representation services, including Utell® Hotels & Resorts and Unirez by Pegasus™, are used by more than 9,300 member hotels in more than 130 countries, making Pegasus the hotel industry’s largest third-party marketing and reservations provider. Pegasus has 16 offices in 11 countries, including regional hubs in London, Singapore and Scottsdale, Arizona. For more information, please visit www.pegs.com.
